Starting a business is a bit like planning a long journey.
If you’re taking a trip somewhere, you’d work out how and when you were going to arrive, how long it would take to get there and what you’d need throughout the journey.
Setting out a similar plan for your business is the right thing to do too. It will give you the same type of results you’d get organising a trip, and enable you to focus, track and reach your goals.
This is where creating a routemap for your business right at the very beginning is really important. (It’s never too late to create one either, even if you’ve been established for a while. That’s what I did.)
Why’s this so important?
Well, just like a journey, if you don’t have a map, how do you know where you’re going? Worse still, if you don’t monitor what you’re doing, how do you know if you’re anywhere near achieving what you set out to do?
By keeping an eye on where you are in...